Informations et tendances audio numériques pour juin 2017

Triton Digital has released its monthly digital audio Top 20 Ranker for June 2017. The Ranker is a listing of the top-performing digital audio stations and networks measured by the Webcast Metrics audience measurement platform.  A review of the June data uncovered several interesting insights on the U.S. digital audio landscape, shared below.

Les écoutes totales en semaine restent stables avec 5,29 millions aux États-Unis.

Toutes les mesures clients aux États-Unis révèlent un total de 5 289 257 sessions actives moyennes (SAM) sur la tranche du lundi au vendredi entre 6h00 am et 8h00 pm et 4 505 537 SAM du lundi au dimanche entre 6h00 AM et minuit. 

Weekday listening shows highest peak at 2:00 pm

Midweek listening shows peak AAS occurring at 2:00pm in June 2017. On the weekend, listening shows peak AAS at 1:00pm before gradually declining throughout the afternoon. 

The News/Talk format shows largest gain at 2,38 %

When compared to May 2017, the News/Talk format showed the largest listening gain with a 2,38 % increase in AAS during the Monday through Friday 6:00am to 7:00pm daypart.

The Boston market shows largest gain at 2,20 %

Looking at the Top 15 Markets as compared to May 2017, Boston showed the largest listening gain with a 2,20 % percent increase in AAS during the Monday through Friday 6:00am to 7:00pm daypart, followed by Seattle-Tacoma and Philadelphia.

Year-over-year listening shows consistent growth.

Total listening for all publishers showed positive listening gains when compared to June 2017, with a 12 % increase in AAS during the Monday through Friday 6:00am to 8:00pm daypart, and a 13,50 % increase during the Monday through Sunday 6:00am to Midnight daypart.

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