Triton Digital Extends Decade-Long Partnership With Salem Media Group

Global tech and services company Triton Digital has renewed its partnership with Salem Media Group, continuing a relationship that began more than a decade ago.

Under the renewed agreement, Salem continues to have access to Triton's streaming and podcast services via Omny, along with comprehensive measurement across its webcast and podcast metrics and Demos+. The renewal also introduces podcast video metrics for YouTube, and adds Triton's Sounder product full suite, while continuing support for both direct and programmatic sales.

"Working with Triton Digital gives us the tools and insights we need to support our growing digital audio and podcast offerings," Salem Chief Digital Officer Jamie Cohen says. "Their measurement, monetization and new Sounder capabilities help us better understand our audiences and continue delivering content that resonates across platforms and with our audience."

Triton's tools benefit Salem, which maintains a large podcast network that is a key part of its digital strategy. As of October 2025, Salem ranked 15th on the streaming ranker and No. 6 among top sales networks for podcasting.

"Salem's portfolio spans a wide range of trusted formats and highly engaged audiences across streaming and podcasting," Triton CEO John Rosso says. "With this renewal, we are expanding our support through advanced measurement, monetization, and audio intelligence solutions that align with Salem's continued digital focus."